Marketing News

P&G provides personal care kits to West Virginia Flood victims

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By: TOM BRANNA

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Families, individuals and first responders in need of personal care items, cleaning products or laundry services in the wake of the recent historic flooding in West Virginia were helped out by P&G’s Tide. The brand’s mobile laundry unit collected up to 100 loads of laundry a day in White Sulphur Springs. In addition, P&G provided personal care kits containing items such as Secret deodorant, Crest toothpaste and Pantene shampoo as well Bounty, Mr. Clean and Swiffer....

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